CAF Super Cup promotional video 

I had the privilege of serving as Director and Creative Director for the official CAF Super Cup promotional video, a true celebration of African football excellence.

This project was all about capturing the passion, energy, and unity that football inspires across the continent. From concept to delivery, we set out to create something that not only promotes the event but also reflects its soul.

Grateful to the incredible team who brought this vision to life:

 – Mahmoud Nady – Co-creative director & motion wizard
– Abdullah Elgendy – Brilliant video editor
– Renada Farouk – Content and post-production support
– OMAR ABOSEREAA – Motion graphics powerhouse
– Mina Atef & Yousef Magddy – Talented graphic designers
– Loay Hesham – Content and production contributions
– Youmna Amer – For her vital role in production & pre-production
– Islam Sanad – For his consistent support throughout the project

Big thanks to ARQAM for the opportunity to lead this journey.

Before production began, I personally shot a demo version of the promo to visualize the creative direction, align the team, and bring the concept to life. This step was crucial in shaping the final look and feel of the campaign.