Women's Africa Cup of Nations Strategies
Women's Africa Cup of Nations Strategies
Led the full creative direction and execution of the Women's Africa Cup of Nations “WAFCON Morocco 2025”, overseeing everything from strategic concept development and storyboard creation to final delivery of all visual content. To ensure consistency across multiple production units, I created a full demo version of the tournament promo, which served as both a creative benchmark and a practical training tool for the coordinators responsible for shooting the remaining two groups. This approach helped align teams, streamline execution, and maintain a unified creative vision across all materials.